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If you think you don’t have enough time for a side business or a hobby, this article is for you. In this article, I’ll cover one of the main strategies I used when I started Habitgrowth as a side business. When I first read about this strategy in The 4-hour Work Week, the mega-best-seller written by Tim Ferriss, I decided that I needed to implement it as well.
How many hours a day do we spend on our phones, surfing the net, or watching TV? Admit this, too: how much of that activity is just procrastination? And if we’re truly honest, how valuable is the information on the news anyway? As entrepreneurs, we have deadlines, projects, emails, and a deluge of daily activities. Without the proper time management techniques, it’s easy to be overwhelmed and, rather than getting started on anything, be side-tracked and start on nothing. It’s amazing how many other chores and tasks suddenly take priority when you are faced with a daunting project filled with uncertainty.
I knew I needed to free up time for my side business and decided to go on a Media Diet. I wasn’t sure this was going to work for me, I felt that I would be woefully “out of the loop” if I didn’t get my daily fix of TV news, trending online topics, and latest memes. Still, I needed to try. So I simply quit most media cold-turkey.
Why don’t you try an experiment? Spend one week keeping an honest account of how much of your time you spend online internet browsing, YouTubing, and Facebooking on things unrelated to your business. If you work from home, chances are you may keep a TV on “for company” or as background noise for your working day. Keep track of how many times you find yourself more interested in the TV than your work.
It’s a cycle, isn’t it? Watching TV can lead to Facebook or Twitter postings, which lead to more Facebook and Twitter activities. Somewhere along the line, you may find yourself in the black hole of YouTube. Once you get sucked into that vortex, you aren’t coming back out any time soon.
Here are a few ideas for unplugging:
I’ve been on my media diet for over a year by now, and honestly, I am not planning on going back to my old media habits any time soon. I find myself using my time much more efficiently than I did before.
I wasn’t as “out of the loop” as I thought I would be. I find that most people are more than willing to fill me in on any highlights I’ve missed, whether they are random strangers at the grocers or my friends and family. If anyone refers to a newsworthy event I may have missed, I respond with, “I didn’t listen to the news today; what happened?” and they’re more than happy to fill me in.
Not only have I reclaimed enormous chunks of time, but I also find that I feel more positive and energized without the constant barrage of media negativity as well.
I transform how solopreneurs manage their time so they can focus on running their dream business. Read more...
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